Contact sheet - Model - Bradley Moore

contact sheet by

Behind the Scenes of Photoshoot

Model Release

I asked my model, Bradley Moore, to sign a model release to give me the rights to take pictures of him and put them in my magazine Slick. I believe that it is also helpful for my model as he actually knows what he is getting himself into e.g. if necessary to re-take any photo shoots. This also means my model is being handled in a professional way and he doesn't feel like he is getting himself into something that he doesn't know what he actually has to do.

Equipment

I have taken pictures of the equipment I will use that will make my photos come at at the best quality possible. As you can see there is professional equipment that I am going to use when my photo shoot takes place which will make the pictures contained in my magazine look professional and to a high standard. 

New Media

The magazine will be on social networking websites and it will also have its own website. These two forms of media are gong to be linked together, as when you go on the social networking sites (twitter, facebook, MySpace) it will have hyperlink to the official website and vice versa. I have chosen the internet to be my main source of advertising and promoting as it is such a big and world wide thing that has become an everyday use. In the UK 60% of homes have connection to the internet which means a lot of people will see/witness advertising everyday, sometimes they don't even notice. However if we can create a good logo we can become much more noticeable to possible consumers of the magazine; we want to implant into peoples brains the logo of the magazine without them even noticing.
            The website will also act like an online magazine which fans of the magazine can briefly look at what is coming up in the next issue; this could then encourage them to pre-order the next issue in advance.
            Following on from ordering, I will also have on the website a ‘buy’ page were customers can buy the magazine singly or in packages e.g. 3 months, 6 months, 9 months, 12 months. This will make the magazine much more easier to get hold of the magazine.
            Also the use of social networking sites will be useful, as it will produce many fans that have never heard of the magazine before. This will then lead to a rise in customers as they will then see the link to the official website, hopefully whilst on the official website they will order the next issue.

            Also the magazine will have an app for all types of Smartphone’s. This is a fairly new type of media, which is growing by the minute, and currently 50% of people have a Smartphone in the UK & USA. So an app will generate a lot of customers. This app will be the same as the official website as it will contain the same information and it will also have the same ability of the website e.g. pre-order an issue. 
            Finally, I will also get advertising on youtube clips. As most people have noticed most well established videos on youtube with many views have a advert before the clip starts. If we can do this it will again get the viewers to notice the magazine. The adverts will on videos that have a connection with the magazine genre (R&B) e.g. a Ne-yo music video. 

Promotional Methods

The magazine will be promoted in various ways which will entice readers and get the product noticed as it is new in the market.
            Firstly we will start with the simple and most common methods of promotion, leaflets. We will go to busy areas in London where there are a lot of young people, such as Oxford Street. However we will also go to arenas when there are concerts on and hand them out there, preferably concerts related to the genre such as a Jay-Z concert etc.
            Another promotional method will be radio adverts. This is a very costly source of advertising however I believe that is an easy way of getting the magazine heard. I aim to have the advert on the radio station ‘kiss 100’ as they play the music that is related to my genre, R&B.
            My next promotional method is having a facebook, twitter and MySpace accounts. You might see this as a non-promotional method however these social networking sites promote products discreetly, thus can encourage people to buy the magazine. For instance if you post ‘special offer’ or ‘special feature’ and you tell the followers who is in the special feature, it could encourage the reader to buy the magazine, as a certain person is featuring in it.
            Finally, my last way of promoting the magazine is most probably the simplest form, posters and billboards. Posters and billboards are still, with all the media, one of the most powerful ways to promote a product. Having a billboard up in London will stimulate thousands of customers as millions of people walk past the billboard in a day.
            I believe my ways of promotion are balanced out money wise, with expensive forms (radio adverts) and cheap forms (leaflets). As this magazine is brand new, we do not have the financial backing to advertise on music channels and so on, so we have found forms of promotion which aren’t ridiculously expensive or cheap. 

Costumes/Props

Costume and Props

Masthead Ideas

These are some fonts I am thinking of using for my masthead. I have chosen to use just writing than a logo as I have done my research on music magazines and I believe it looks better and more professional with a simple masthead, rather than a big unusual one. I have tried to pick fonts that compliment the name of the magazine, which is 'Slick'; in other words  it mean cool/smooth.

Image Ideas

image idea on Prezi

These are my image ideas that I would like to re-create with my model, Bradley. I was inspired by many of the pictures I found, from where the image was taken to what the artists are wearing. The image of Trey Songz planted a seed in my mind that for my outside photo shoot Bradley and I will go up to london and have the photo shoot in busy London; not only will it make the image look good however it will also represent Bradley as he is a London boy. Also the image of chris brown with his big black jacket inspired me as the collar on his jacket sticking up gives an affect that makes him look 'flashy' and 'cocky'. This is the image that I want Bradley to portray as R&B stars do come across that they have these attributes. 

Contents Ideas

                1.           Bradley Moore - ‘how I came back to the top’ Brad is Back

·    This article will be about how ‘brad is back’ from hospital. The article will involve an interview with the man him self, about how he got into hospital and how he recovered so quickly to release his latest album in time.

·     First double-paged spread will be only 300 words on it and a picture of Bradley’s face with smoke from a cigar coming out of it. The smoke that will be coming out of his mouth will form in to words saying ‘Brad is Back’

·     The second double-paged spread will be the rest of the article with Bradley’s face half in the light, half in the shade. This connotates how brad has come from a dark place, and there is a dark side to him.

      2.           History of contemporary R&B

              -When contemporary music started

             

              -Top 10 best songs:

·     Ignition- R-kelly

·     End of the road- Boyz II men

·     Slow down- Bobby Valentino

·     Love in this club- Usher

·     Pon de replay- Rhianna

·     Smack that- Akon

·     I wanna love you- Akon

·     Kiss kiss- Chris Brown

·     Goldigger- Kanye West

·     Over- Drake

3.    How to win tickets to go and watch Jessie J

4.         Nicki minaj - ‘why I made the drastic change’ + poster of her ‘drastic change’

5.         Akon- ‘find out what akon is doing now days’

6.         *Special feature* Ne-yo joins the editing team!

7.         Concerts coming up

8.         Latest albums

9.         Beyonce VS Rhianna

10.         Dress the Jay-Z way?

11.     Drake “I’m the biggest the world has ever seen”

12.  Albums coming out in 2013

13.  Artists on the horizon

14.  R&B festival

15.  King of R&B

16.  Reviews

Sell Lines

My main sale lines will be displayed on the front cover of the magazine, the main most important stories  are always on the front cover as this will attract the audience. The sale lines are:

• Drake hits London - I have chosen this artist as one of my main sale lines as Drake is one of the biggest R&B/Hip Hop artist at this moment in time. This will draw in the audience as he has a huge fan base who will want to by the magazine purely for Drake featuring in Slick. 
• Greatest R&B Hits - I chose to feature this as not only does this make it clear to the audience that this is an R&B magazine however as an R&B fan I believe people will be interested to see what songs would be mentioned.
• Beyonce vs Rhianna - These two artists are well known world wide and have millions have of fans. These two singers are most probably the most iconic, popular females in the R&B genre; this again is another very strong feature in the magazine that can produce customers simply by telling the audience that these two artists are featuring in it. People also like to see these two artists compared as there has always been a debate about who is better/more successful. 
• Brad is Back - This is my main article in my magazine that will include information about Bradley's come back from being shot and how he released his album on time. The wording of the article is very catchy, this will again attract the audience as this will be in big writing across the front cover. 

Colour

The colour theme I have decided to use for my magazine is going to be purple and white. I chose purple and white as they look good together, and are also very strong, vibrant colours. I believe these colours have certain connotations of R&B; I first of all started researching the meanings of colours it mentioned that purple is a romantic colour which is very much like certain R&B music as lyrics in songs do refer to love and feelings that are usually refereed to females. Red also has strong links with R&B as it shows passion, however, red is a very common colour in music magazines and I preferred to have a unique magazine from the colour theme to what it contains. I have also chosen to have a lot of white in my magazine as I believe white is a very plain and simple colour that allows the magazine to portray a look of simplicity and pleasantness; white is also portrayed as a fresh and clean colour which is very much like my magazine as it going to be a 'smooth' magazine. I decided to use a unique theme colour that no other music magazine has; I believe that people remember original items that are different to anything else; if Slick magazine is different people would prefer to purchase Slick rather than an average magazine that is similar to the rest. 

Name Ideas

Mood Board on Prezi

I produced a brain storm in prezi of all the words that I think of when I hear the word 'music'. I wanted this to help me think of a suitable word for the name of my magazine and I believed that this was the best way to develop some ideas. Out of the whole brainstorm the one word that appealed to me was 'smooth'. I then elaborated on the word in the prezi above to get a final word for my magaizne.

name ideas on Prezi


This is a prezi that has some name ideas. The words are linked with 'Smooth' which produced some good names I could use as my magazine name. The word that I believe will most likely be my magazine name is Slick, thus why it is at the top of the mountain. 

Mood Board

Mood Board

This moodboard is a collection of the types of pictures that I would like my magazine to contain. As you have most probably noticed the theme is of R&B artists, R&B is going to be the genre of my magazine and for me to get the audience to notice that it is a R&B magazine I have to produce a picture very much like the ones in the mood board e.g. white background, model looks deep into the camera, expression on their face is serious.

Proposal

This is my proposal, it helped me plan my magazine. It contains information about my type of magazine, content, mood, unique features, marketing methods, target audience and key images. This was the first part of my planning which really started to shape my magazine and help me understand the main features that will be in my magazine.